Hi, I'm James,
Check-In App for Events
An event app enabling finance companies to track and manage attendance for upcoming events.
Establishing a multi-component design system for an email and event management platform.
A registration page for financial service events, allowing invitees to discover and easily register.
My Design Process
Below are key skills and values fundamental to my approach.
Solving the Right Problems
Develop a deep understanding of the problem space in order to create features that users truly value.
Data Led Approach
Leading research, uncovering insights and shaping innovative solutions that deliver impact.
Systems Mindset
Design for long-term scalability, meaning features can be designed faster and with developed with consistency.
Product Vision
Work closely with senior stakeholders to align design vision with business goals.
Aligning With Teams
Communicate clearly with stakeholders to bring alignment on design decisions and technical considerations.
Positivity & Innovation
A culture of collaboration, openness, and trust to produce meaningful results.
Feedback & Iteration
Iteratively testing designs to identify opportunities for improvement and reduce risk.
Accountability & Ownership
Owning end-to-end projects through the full UX life cycle: researching, defining, ideation, prototyping and testing.
Design Systems
Building components based UI libraries, interaction patterns, usage documentation and development intergration.
Interactive Prototypes
Build prototypes to quickly test ideas, identify feasibility and help visualise solutions.
Testing to Validate
Conducting usability studies to ensure flows and interactions are instantly intuitive for users.
Delivery
Working with developers to the translate high-fidelity wireframes to apps people love using.
Toolkit
These are the design, workflow, testing and AI tools I use currently.
Figma
Creative Cloud
Photoshop
Illustrator
Framer
Miro
Maze
Trello
Chat GPT
Claude
